Consulting - Getting started. The basics of doing business using the internet.


Without a clear goal of what you want to achieve online, it's extremely easy to get lost. If you have a clearly defined goal and a mission to work towards it's a million times easier to start. I will help you discover and refine your goals so you have a better understanding of what can be done and how to approach your success. 


Setting up your website, your social media profiles, your possible online shop. Knowing what prices to charge, what your competition is doing. How do you fit into the market? What is your industry doing? What sets you apart from the rest. How to create a digital strategy that will give you clear answers.

Services - Web and Mobile


Working with giants in the lead generation industries, agencies and start-up entrepreneurs there is a confident solution driven mindset that drives the planning and targeting for your campaign. Although a positive return is not always achieved with the first tests the results, once working, are worth the effort. The right media planning gives your campaign the edge to attain your target CPA and volume.


Having designed and developed thousands of websites, e-commerce web shops, email campaigns, landing pages, app launch pages over the last 18 years there is a clear understanding that not one client, business or campaign is the same. We are all unique and, more so our needs for our business. Your website is your main entry point to your market. With the experience, patience and the latest technology, you can breathe easy and know you are in safe hands.


Maximising your reach and serving your brand or campaign in front of your exact targeted audience and achieve maximum visibility is made possible with performance media procurement. Using programmatic advertising ensures cherry picked traffic to your campaigns, eliminating any "praying and spraying", fake or false traffic, or fraudulent activities.


Together we take care of your brand. In every sense of the word. Know what people are saying about you online. Know if your website appeals to your target market. Any part of your brand journey has a trail. Your brand and reputation is the face of your success. Based on your needs and with the latest online reputation management technology available, the status of your online reputation can easily be monitored.

Switch on your marketing campaign and see your digital strategy succeed with my professional help

Website Planning & Creation

SEM or Google Adwords

Google Analytics

Programmatic Advertising

Echo Remarketing

Social Media Marketing

Facebook Marketing

LinkedIn Marketing

Twitter Marketing

YouTube Marketing

Email Marketing

Lead Generation

Mobile & App Marketing

Content Marketing

Brand Marketing

Inbound Marketing

Brands and companies I've worked with

Reviews and Testimonials

  • The Thinking Space Team

    It has been such a pleasure to work with Derek in creating a website. He made what felt like a daunting task really straightforward and easy for me, facilitating every step from beginning to end. Derek’s patience, efficiency and creativity have been amazing, and his easy and kind interpersonal style has made this an experience I would highly recommend. I am also blown away by his availability now that the website has been created. He continues to be available to speak, or meet, and to help with any questions I have. I wish I had

    Yvette Esprey, The Thinking Space Team
  • PES Africa Working with Derek means first and foremostly that you want to get done, get’s done! His service is professional and his response to requests are quick. There has never been a time when he hasn’t reacted to a problem or service requirement with speed and efficiency, and sound advice when required. We’ve been extremely happy (and grateful) for the work he has done on our website(s). He assisted us a great deal to recreate a professional and beautiful website(s) which showcases our company very well. He has an unlimited amount of patience as there are days where I bombard
    Talitha Geldenhuys, Marketing Manager - Pesafrica
  • Virgonomics

    Derek’s service, attention to detail and efficiency is unmatched! Great value for money and I would recommend him to anyone looking for hands-on experience and innovation

    Iain Wardhaugh, Virgonomics
  • Scarlett’s Web

    Derek has been a pleasure to work with. He is available evenings and weekends to assist in completing website design projects for Scarlett’s Web clients.

    Linda, Director @ Scarlett’s Web
  • ​Pietman Lategan Architects

    Oor die laaste 5 jaar het ek vir Derek leer ken as n ou wat persoonlik betrokke raak . Dit was tot dusver vir my n lekker ervaring om my goed geboude web bladsy in sy bekwame hande te laat. Altyd bereid om te help met die kleinste dingetjie . Dankie Derek . Groete, Pietman

    ​Pietman Lategan, ​Pietman Lategan Architects
  • Dr Gavin Shang

    Dr Gavin Shang I am very happy to endorse the services of Derek for website design. He was able to produce a great design and concept for my business website. Very helpful with follow up service and for advice after the project was completed.

    Dr Gavin Shang,
  • Just There Magazine

    Derek provided us with fast and efficient service. Our website turned out great and has been easy to use and maintain. Derek was always on-hand to answer any queries, both whilst building the site and also after it went live. He took the time to understand our requirements and find the best way of incorporating our ideas into a functional, easy-to-load, attractive website. Thank you Derek! I would definitely recommend your services to anyone.

    Yvette, Just There Magazine
  • Kalahari Ads Cape Town

    Kalahari Ads successfully joined the MIH Internet Africa stable in January 2011 as SA’s newest classifieds business. With the support of Naspers, we at Kalahari Ads have taken to the market with a fire and passion in our belly, determined to give the South African public the best classifieds product available, blowing our competitors out of the water within just 12 months. In order to achieve this great feat, we have been determined to source strong partners in all advertising and communication channels. In our quest to own the best online banner creative around, we

    Alec L’Hoste, Online Marketing Manager
  • PriceCheck

    It has been my pleasure to work with and use Derek’s design skills over the last 10 years. During that time I have found his work some of the most creative and relevant I have had the pleasure of using and can without hesitation say that it is some of the best I have found internationally (having worked in the UK, Europe and Asia). His work is right up with any of the best I have seen or worked with and my design requests have ranged from simple banner adds, through to full scale functional and commercial websites.

    André de Wet, GM: PriceCheck - Part of the Naspers / MIH group of companies
  • Meltz Stores

    Derek has always been available for assistance and always ensured that deadlines were met. He provided input with regards to the website and has been cooperative since the website has been completed. Of his own accord, he has assisted our designer with changes and updates that have needed to be made since the website was complete. Derek provided in house training illustrating how to update web site on our side, this was followed through with telephonic assistance when unsure of anything. Derek built the website according to the design, look and feel which was provided to him

    Toni Jabour, MELTZ Johannesburg
  • Stratflow

    Hi Derek I would like to congratulate you on the work you did for me at I thought I knew something about wordpress and that I did not need help. My wife convinced me otherwise and she was right. (I hate it when that happens!) The look of the site is stunning, it is professional and the number of visits doubled immediately after you adjusted the parameters. This was excellent value for money and I will recommend you to anyone wanting a web presence.

    Regards Henk Lourens, Owner Stratflow Facilitators
  • Media101

    …truly innovative and great to work with! I have always found it a great experience to deal with Derek for all my business’s creative needs…

    Janey Whittaker, Managing Director Media101

Digital Advertising Consulting to Entrepreneurs and Business Owners

media planning

media buying

creative creation

reputation management